Rezekne Academy of Technologies

What we did: We created a set of visual materials for the 2024/2025 academic year student admissions, covering bachelor’s, master’s, and doctoral study programs. We produced three promotional videos and filmed 33 TikTok videos.  Launched targeted advertising campaigns on Google Ads and Meta Ads platforms.

Key achievements:

• Achieved a remarkably low cost per click (CPC) of just €0.03 in Google Search campaign, while maintaining a high click-through rate (CTR) of 23.55%.
• A strong conversion rate (CVR) of 89.99% was achieved.
• The number of study applications for the 2024/2025 academic year exceeded the previous year’s figures.